april '25...
- Eric Cruickshank
- May 8
- 2 min read
highlights:
chapter six
chapter seven
rebecca's dream
how we doin' dotdotdot family!
april was a productive but quiet month for us. the chapter six drop has been a huge success, and the feedback on the hoodies and long sleeves has been nothing but love. i’m getting married next weekend, so you can imagine we’ve been neck deep in planning — but that hasn’t stopped us from working on the chapter seven summer drop.
keep an eye on our instagram for updates on chapter seven, upcoming pop-ups, and more...
remember, whatever you're working towards...it's not a sprint; it's a marathon. keep grinding, stay consistent, and watch the results. you got this.
much love,
kook
collection drop
chapter six
chapter six dropped in march, and my unbiased opinion is that this is our best drop yet. the mix of new designs and colors gave everyone a ton of options — and you already know the quality is top-notch. we're super grateful for all the support so far and pumped to keep seeing the orders roll in.
can’t wait to see more of you rockin’ your chapter six pieces and sharing them on social. limited quantities are left — grab yours before they're gone. i promise you don’t want to miss this one...
get 15% off your first/next order when you subscribe to our newsletter
chapter seven
summer is quickly approaching, and that means it’s almost time for our next drop. we’re right in the middle of finalizing the chapter seven collection, which is set to drop in july. chapter seven will bring new products to the dotdotdot lineup — and there’s something special in there for the ladies...
make sure you’re following us on instagram — @dotdotdotbykook — for updates on chapter seven and a whole hell of a lot more...
community

rebecca's dream
huge thanks to everyone who grabbed something from the chapter seven drop. because of your incredible support, we were able to make our largest donation yet to rebecca’s dream — a local chicago charity that helps underprivileged kids access therapy. this was our second time partnering with them, and we’re excited to keep supporting their mission to fight the stigma around mental health.
with every new drop, we team up with a local charity and donate a percentage of the sales. this has been part of dotdotdot’s dna since day one — and it always will be.
your support means the world and helps fuel something truly meaningful. thank you for being part of it..

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